Planning: Phase 1

After researching into animation videos and finding our appropriate target audience we started to work on finding the best filming technique for our work by using the information we had found out from research to show our choices. We experimented with both a video camera and still camera and noted how each produced the clips and images we needed. Whilst looking at advice from previous animation music videos, we decided that using a still camera would be the best choice for our video, as it would save time and we could produce the images we wanted immediately instead of creating video clips and editing the unwanted parts out, which would ultimately consume too much time which could be used elsewhere in our project.

Now the way we are going to produce the film has been chosen we are going to construct the set for our first opening scenes. We have discussed what we want the video to include to gain the interest of our audience and what would be possible to create, giving the scenes a more realistic and humorous feel in the end result, so that our audience can relate to the scenario.
In order to do this, we are going to discuss all the possible characters that could be included in our video e.g Barbies, Lego, Small toy figures and what will be best for our video in terms of how easy to move around the figures would be and the story we could make up to go along with the chosen music.

We have arranged to have a meeting before filming to see who has any accessories and dolls we could use for the filming and who would be able to buy certain props we need i.e wallpaper.
Together we will be able to produce a whole set which could feature throughout the video for the main parts and for the background in certain scenes to make the video feel more realistic as most music videos have extras throughout. However we don't want to include too many unnecessary features, especially in the nightclub scenes as we feel that we wouldn't be able to produce as much of an effective video if our attention for detail was taken up by a large number of small animation movements instead of focusing mainly on the storyline and making the video looks as humorous as possible and also a scenario people can relate too.

To make the bedroom scenes look more like a stereotypical bedroom we are going to do some research into what are the normal features of any teenage/young adults room and try to replicate this when it comes to filming i.e. posters, wallpaper colours etc.